01 The Client

SIXSITE Hunting Gear x The Threadgill Agency: Start-Up Success in a Competitive Market

SIXSITE Hunting Gear is a start-up hunting apparel company that sells direct to consumer, mainly via the website. This made The Threadgill Agency’s job critical to the success of the company.

02 RESULTS

175%

increase in web traffic

157%

increase in revenue

1400%

customer database growth

720%

ROAS

03 CHANNELS & SERVICES

We identified and targeted prominent keywords and developed strategies to...

...increase web traffic, ecommerce conversions, and revenue while addressing the highly-competitive nature of this niche market.

We ran a mix of testimonial ads and multi-platform, paid media campaigns across:

META PLATFORMS

YOUTUBE

GOOGLE SEARCH

04 SUMMARY & CLIENT GOALS

SIXSITE Hunting Gear needed a digital marketing strategy plan to make them stand out in a mature industry and incredibly competitive marketplace.

GOALS

Customer database growth
Net positive ROAS
Web traffic conversion
Revenue growth

CHALLENGES

Competitive market
Zero growth from net new industry

05 STRATEGIC INSIGHTS

Ultimately, segmenting customers by volume of products ordered, kind of product ordered, and revenue per customer helped us develop a comprehensive marketing automation strategy that allowed SIXSITE to tap into this already competitive market to increase volume and revenue per customer.

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