On May 8, 2018 Yaniv Leviathan, Principal Engineer and Yossi Matias, Vice President, Engineering, Google made an important announcement on the Google AI Blog, and introduced Google Duplex as the ultimate AI assistant for consumers and business owners. Did you know that up to 75% of ‘smart speaker’ owners (Alexa and Google Assistant), use voice search […]
Business owners who have invested in a quality website, and consistent social media marketing, can become frustrated when it comes to converting that traffic potential, into sales and revenue. If your website and digital properties are tooled to gather customers, the next step is to design a retargeting strategy to keep them engaged with your […]
Read More from What is Retargeting and How Does It Work to Boost Customer Traffic and Sales?
Local search drives traffic to businesses who have a retail storefront, customer service or office location. Even if you are not sure how the Google algorithms and geo-fencing filters work to recommend businesses online, we promise that you have used this feature on your own smartphone. For instance, if you are driving through downtown Dallas […]
Read More from The Google 3-Pack: Why Your Business Needs to Be There
Did you know that YouTube is the second largest social media network, trailing only slightly behind Facebook? In 2018, YouTube boasts an audience of 1.5 million active users. Where YouTube also makes some important gains compared to Facebook for content exposure and crowd sourcing new customers, is that the engagement rates are higher in YouTube […]
Read More from Ready to Leverage Video Content for Advertising? Get Started with These Tips